BRANDS
We support fashion, accessory and luxury brands looking for new international markets in Europe and in Asia.
We provide market intelligence on retail outlets (department stores, chain stores and e-commerce), source local PR representation for foreign markets, offer showroom exposure for international buyers (Paris and Singapore) and market new product lines in specially produced lookbooks for international clients.
Europe
As Paris-based consultants, we are positioned at the crossroads of European and Asian fashion. With access to unique market intelligence and showroom facilities we are able to source new international clients for European labels :
- We employ market intelligence to forecast consumer trends in Asia. We track design trends that will affect Asian consumers to advise European brands on which products to market in Asia.
- We source Asian retailers in order to represent European labels in our Singapore showrooms and with our local PR/Communications partners.
- Our consultants maintain regular market research and brand development strategies to find the right marketing mix to maximize sales across the Asian market.
Asia
Our Singapore consultants source Asian retailers for European, North and South American labels. We also support new Asian labels to find retail outlets in the West and represent them in European and American trade shows.
- Our consultants in Singapore and Hong Kong promote Western brands in regional fashion weeks and trade shows.
- Our Singapore office coordinates with local PR partners on marketing and communication campaigns to increase the exposure of Western brands in Asia.
- We represent European, North & South American brands in our Singapore showroom and coordinate sales through our buying office.